Are There Any Conversations About Brands on Twitter or Facebook?

“In this film Carlos Mandelbaum discusses the movement in marketing from creating ads and TV spots to creating conversations about brands. A must-see for anyone in the advertising business, as well as an eye-opener for all of us who consume marketing communications each and every day.”

What do you think? One YouTube commenter had a good argument….

“Hmmm… photography site where people don’t talk about cameras, nikon vs canon, what’s the best lens this or that. What kind of photography site is that? When I was shoping for my 10-20mm Sigma lens I read a lot of CGM about lenses, there’s a mountain? of it.”

Would you agree or disagree?

Bonus clip after the jump… Do you LOVE your favorite brands? Hug your Pepsi’s!!!

Brand Love from Carlos Mandelbaum on Vimeo.

Thanks once again to The Ad Contrarian